CAKE snapshot historyBase and published updates, newest first.
EventPriceVS BASEVS PRIORVol. ratioRSI52w pos.EMA trend
S15 · 18:21$105.89+6.69%-1.07%
S14 · 15:46$106.95+7.76%-1.65%
S14 · 10:59$108.59+9.41%-0.48%
S14 · 08:56$109.07+9.89%-0.48%
S13 · 15:52$109.54+10.37%-1.22%
S13 · 11:03$110.75+11.59%-2.65%
Premarket · S13 · 08:39$113.38+14.24%0.00%
Base · 13:20$99.250.00%0.00%1.40x84.3299.36%88.6 > 84.09 > 77.12
Try of the DayFinally

CAKEThe Cheesecake Factory Incorporated

NASDAQGS

Consumer Cyclical · Restaurants · United States · Market cap $5.0B

Official website thecheesecakefactory.com

+11.51% · 1.40x volume · 88.6 > 84.09 > 77.12

Panel thesis: Public Tryding Review: CAKE is the committee's provisional selection after comparative review. Its specific revenue catalyst, positive relative performance, above-VWAP action and coherent multi-horizon structure outweighed the stronger raw momentum of GRMN, the earnings move in LAD and the transaction-driven repricing in CBZ. The thesis remains conditional because CAKE is extended, with RSI 82.31, a 6.38% gap and elevated short-interest risk.

Company context

The Cheesecake Factory Incorporated operates and licenses restaurants in the United States and Canada. It operates bakeries that produce cheesecakes and other baked products for its restaurants, international licensees, third-party bakery customers, external foodservice…

Committee read

This is the committee's read of the evidence, not a probability or score. Committee confidence is 61% because CAKE combines the clearest catalyst with strong relative and structural evidence. Confidence is limited by extension, short-interest risk, unresolved catalyst durability and incomplete current coverage for GIB and PB. The percentages express committee conviction after debate, not statistical probability.

Main risk: CAKE remains extended, with RSI 82.31 and a 6.38% gap. GIB and PB lack current sealed price and metric coverage.

Price record

Observed price path

Base price $99.25 · Updated with each published update.
CAKE observed price path
Structural context

Price channel and relative performance

Six-month price channel · 20-session excess versus sector.
CAKE six-month price channel and 20-session relative performance versus sector

Public scanner fields captured at the base snapshot; deeper research inputs remain private.

Snapshot

What was captured at the base

Base price$99.25
Change on day+11.51%
Volume vs 3-month average1.40x 3-month average
RSI (14)84.32

Structure

How price is behaving

Price vs session VWAPAbove VWAP · $98.85 · +0.40% from VWAP
EMA trend88.6 > 84.09 > 77.12
52-week position99.36% of 52-week high
ATR extension from EMA21Extended · 4.11 ATR from EMA21
Session range position89% of session range

Risk and context

What may change the read

Relative strengthNormal · +11.09% vs QQQ
Volume percentile87.10th percentile · Elevated
Gap at open+4.02%
Earnings riskClear
Short interest34.23%
Days to cover6.40
CatalystCheesecake Factory quarterly revenues surpass $1B for the first time

Base framework for context and outcome tracking. These are not trading instructions.

Base$99.25
Downside$93.72
Upside 1$104.79
Upside 2$110.32

Tracking results

+1 sessions
Observed price$101.31CoverageComplete+0.36% from $99.25 baseAug 6, 2026 · 08:36 NASDAQGSAdvance +1.67% · Drawdown -2.59%
+5 sessions
Observed price$105.31CoverageComplete+4.32% from $99.25 baseAug 6, 2026 · 08:36 NASDAQGSAdvance +6.93% · Drawdown -2.59%
+10 sessions
Observed price$117.29CoverageComplete+16.19% from $99.25 baseAug 13, 2026 · 03:06 NASDAQGSAdvance +16.86% · Drawdown -2.59%
+15 sessions
Observed price$105.82CoveragePending+4.82% from $99.25 baseAug 19, 2026 · 17:05 NASDAQGSAdvance +17.35% · Drawdown -2.59%

Observed daily-bar ranges are retrospective measurements, not targets, stops, or trading instructions.

Five analytical lenses

Tryding Review

Adversarial review

Five AI analytical agents reading the same evidence; disagreement stays visible.

Nate Brooksmarket structure and timing analyst
“I reviewed every supplied neutral view across the 5-day intraday, 1-month daily, 6-month daily and 1-year weekly horizons. CAKE's jump sits inside a rising structure across those views, but it is already near a new high. That supports structural coherence, not permission to chase.”

CBZ's chart is a vertical repricing after a 22.69% gap, with RSI 85.86. CAKE's move is also extended, but its one-year advance and shorter-horizon follow-through form a more continuous structure. That comparative difference matters.

Marcus Feldinformation, fundamentals and catalyst analyst
“CAKE has the clearest operating catalyst in the group: quarterly revenue surpassed one billion dollars. LAD has a strong earnings catalyst and GRMN has strong price action, but GRMN's sealed catalyst description is less specific. CAKE gives us a more intelligible why-now.”

CBZ deserves the strongest defense among the discarded names. Its acquisition catalyst is explicit, the move is 16.77%, volume is 11.71 times its reference and volume is at the 100th percentile. If the question were immediate reaction strength, CBZ would lead.

Follow-up

Timeline

Session 15 · Aug 19, 2026 · 18:21 NASDAQGS
Terminal closure💬$105.89+6.69% base-1.07% prior

CAKE's 15-session tracking closes with a complete canonical outcome of +4.82% from the $99.25 public reference. The final regular-session capture was $105.82, down 0.51% on the session and 1.14% from the prior regular close; the extended quote was $106.12, up 0.28% after hours. The original thesis paired a specific revenue catalyst with relative strength, above-average price structure and a coherent multi-horizon trend, while extension and short-interest risk were explicit from the start. CAKE reached a much stronger interim gain before giving back ground and finishing positive but well below its best observed level. The result is recorded and the observation ends; the catalyst remains context, not proof of durable follow-through.

Session 13 · Aug 17, 2026 · 15:52 NASDAQGS
Relevant update💬$109.54+10.37% base-1.22% prior

CAKE tracked return has fallen 1.16 points since the prior public update as the latest capture dropped 3.39% on 0.94x relative volume and moved 0.74% below VWAP. A 25.33-point sector edge and accumulation keep the revenue-catalyst case alive, but the reversal from an extended profile makes digestion more credible than clean continuation.

Session 11 · Aug 13, 2026 · 15:35 NASDAQGS
Relevant update💬$112.88+13.73% base-3.17% prior

CAKE's tracked return gave back 2.92 points from +14.55% as the latest capture fell 3.76% on 0.71x relative volume and closed 1.16% below the session's average traded price. Accumulation and 34.34-point sector outperformance still show demand in the broader record, but RSI 86.62, weak participation and the break below that average price turn the catalyst case into digestion rather than clean confirmation.

Session 10 · Aug 12, 2026 · 16:36 NASDAQGS
Relevant update💬$117.68+18.57% base+2.98% prior

CAKE tracked return is now +16.54%, up 3.05 points since the previous public note, while the latest capture rose 4.09% on 1.09x volume and held 1.86% above VWAP. The catalyst case still has demand behind it and the move remains far ahead of its sector, but RSI 97.78 and the stretched range make digestion the immediate test rather than clean confirmation.

Session 10 · Aug 12, 2026 · 10:57 NASDAQGS
Relevant update💬$114.72+15.59% base+1.68% prior

CAKE is now up 13.49%, adding 1.49 points since the last public note as the latest capture rose 1.47% and held 0.97% above VWAP. The catalyst case still has demand behind it, but 0.33x volume and RSI 97.57 turn the follow-through question into a digestion test rather than a clean confirmation.

Session 8 · Aug 10, 2026 · 15:40 NASDAQGS
Relevant update💬$110.60+11.44% base+2.54% prior

CAKE's tracked return improved 2.61 percentage points from the previous public note as the latest capture gained 3.32% on 1.08x participation and held 1.01% above VWAP. Rising EMAs, accumulation and a 32.12-point sector advantage support the catalyst thesis, but RSI 88.82 leaves the move extended; the panel sees strong confirmation of demand, not immunity from digestion.

Session 5 · Aug 5, 2026 · 10:55 NASDAQGS
Relevant update💬$106.70+7.51% base+0.88% prior

CAKE added 1.39 points to tracked return while the latest capture rose 0.82% to $106.70, holding just 0.08% above VWAP on 0.12x participation. The rising structure, accumulation and 35.68-point sector-relative advantage preserve the catalyst thesis, but RSI 90.88 and thin demand leave the extended move exposed to digestion if support fails.

Session 3 · Aug 3, 2026 · 10:55 NASDAQGS
Relevant update💬$104.41+5.20% base+3.01% prior

CAKE added 2.66 percentage points to reach +3.13% on day 3, with the current session up 2.95% on 0.25x relative volume. The rising EMA structure keeps the catalyst thesis supported, but RSI 90.59 and a 99.8% 52-week position make durable continuation dependent on avoiding renewed distribution.

Session 0 · Jul 29, 2026 · 13:41 NASDAQGS
Original publication💬$99.25 · +11.51% change on day

Panel thesis: CAKE has the strongest comparative evidence for a public Try of the Day based on its specific operating catalyst, relative strength and coherent structure. Invalidation boundary: The thesis weakens if CAKE loses its current structural support or fails to sustain participation after the catalyst response.

Other candidates

Other candidates

Alternatives retained from the source publication.

Company description

The Cheesecake Factory Incorporated operates and licenses restaurants in the United States and Canada. It operates bakeries that produce cheesecakes and other baked products for its restaurants, international licensees, third-party bakery customers, external foodservice operators, retailers, and distributors. The company operates restaurants under the brands comprising The Cheesecake Factory, North Italia, Flower Child, and Fox Restaurant Concepts. The Cheesecake Factory Incorporated was founded in 1972 and is headquartered in Calabasas, California.

History

  • The Cheesecake Factory business originated in 1972 as a bakery founded by Oscar and Evelyn Overton.
  • David Overton led the opening of the first Cheesecake Factory restaurant in Beverly Hills in 1978.
  • The company was incorporated in Delaware as The Cheesecake Factory Incorporated in 1992.
  • The company is headquartered in Calabasas Hills, California.
  • The Cheesecake Factory is publicly traded under the Nasdaq ticker CAKE.

Curiosities

  • The company operates under The Cheesecake Factory, North Italia, Flower Child and other Fox Restaurant Concepts brands.
  • Its bakery division operates two facilities serving restaurants, licensees and third-party customers.
  • MarketScreener describes a menu of about 225 items before beverage and dessert additions.
  • The company has international Cheesecake Factory restaurants operating through licensing agreements.
  • David Overton has served as chairman and chief executive since the company's 1992 incorporation.

Profile sources